Drop It And Drive

GlobalBC TV Reporter Elaine Yong Covers D.I.A.D. Campaign Launch

November 17th, 2010 not only marked National Day of Remembrance for Road Crash Victims; it was also the first official public appearance of D.I.A.D. ~ Drop It And Drive at a Surrey, BC high school. Our media advisory garnered us both radio and television coverage to help get the important…

Drop It And Drive on CKNW AM 980

Starting up a new campaign can be challenging. The inspiration and drive to launch a new idea is definitely the easy part. So, when you find yourself on the receiving end of support and interest right out of the gate, it’s overwhelmingly encouraging. I’m deeply thankful that the people I’ve spoken with…

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