Message from D.I.A.D. Founder, Karen Bowman: (Year End Report Below) What an amazing year!!! It was in September 2010 that the idea to create a distracted driving education program first began to form. This program is volunteer-driven and to date remains unfunded publicly or corporately. With the help of many supporters, we’ve reached thousands of people across the globe.
Our unique, hard-hitting, and entertaining in-class presentations have directly impacted well over 1,000 teens. I’m grateful to the schools that allowed us the opportunity to reach out to their student body with this life-saving message.
My deep appreciation is extended to the Surrey Fire Fighters (Local 1271), Surrey RCMP and Young Drivers of Canada for their commitment to our program. Without you, what we accomplished would not have been possible.
I also want to thank the media who have continued to provide a platform for us to speak up about the dangers of distracted driving. You’ve helped us reach a much wider audience than would otherwise be possible.
As the new school year begins, I’m excited about the opportunities presenting themselves for us to continue to share our message and expand into more schools, communities and provinces.
September 2010 – 2011
Presentation Partnerships: Surrey Fire Fighters, Local 1271 - Surrey RCMP - Young Drivers of Canada
Presentations: 33 in-class - Reached 1,200+ Students - Re-booked for 2011/2012 - New School Bookings
1st Annual Distracted Driving Awareness Poster Contest: (K-7) 400 submissions - 15 B.C. Communities
Media coverage: GlobalTV BC (Elaine Yong) – Philip Till Show CKNW – The Vancouver Sun (Gillian Shaw) – CBC Radio (Lisa Christiansen, On The Coast & Jo-Ann Roberts, All Points West) – CFAX 1070 (Dave Dickson) – News1130 Radio: Mike Lloyd Distracted Driving Clip #1 & Mike Lloyd Distracted Driving Clip #2 – The Bill Good Show CKNW Talk/980 – The Province Article #1 & The Province Article #2
1st Western Canada Distracted Driving Prevention Summit planned for 2012 in B.C. with support and interest for participation from:
- Young Drivers of Canada
- Surrey RCMP
- Surrey Firefighters Association, Local 1271
- ZoomSafer (Toronto & Washington)
- Cycling BC (Director, Maple Ridge)
- Victoria Police Department
- Toronto Police Services
- Canadian Automobile Association (Ottawa)
- PassTheWheel (Toronto)
- GJEL Attorneys (California)
- Anapol Advocate (Philadelphia)
- Don’t Twive (U.S.A.)
- McKenna Lowe (Boise, Idaho)
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Web Site Hits to Date |
58,689 |
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Twitter Followers |
664 |
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Facebook Fans |
58 (29,900+ post views) |
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YouTube D.I.A.D. Channel Views |
1,181 |
- Launch of Student & Faculty Testimonial Page
- Finalized affiliate agreement with ZoomSafer
- Presenting at B.C. Crime Prevention Association 2011 Training Symposium November 4, 2011
- Vendor invitation for SFU School of Criminology Police Studies Event & Career Fair 2011/2012
- Launch of online store in April 2011 – www.cafepress.com/DropItAndDrive
D.I.A.D. Drop It And Drive online presence includes:
The Web: www.DropItAndDrive.com
Facebook: www.Facebook.com/DropItAndDrive
Twitter: www.Twitter.com/DropItAndDrive
YouTube: www.YouTube.com/user/DropItAndDrive
Online store at: www.CafePress.ca/DropItAndDrive
Note: Proceeds from online store sales fund our efforts to reach more teens & young adults.
